BoyleSports Ambassador: Bernard Parker

10 August 2023 |

BoyleSports South Africa has teamed up with former Bafana Bafana and Kaizer Chiefs goal poacher, Bernard Parker, making him the sports betting firm’s inaugural brand ambassador. Parker, currently showcasing his talents at TS Galaxy in the DStv Premiership, brings not only his football prowess but also a compelling life story that resonates with the brand’s commitment to family, community, and fostering dreams against all odds.

In the short time since their launch in South Africa BoyleSports has established itself well in the SA betting industry. Many players have discovered their diverse sports offerings and overall innovative approach to betting. Moreover punters can enjoy a varied casino games offering. With a commitment to providing a thrilling and responsible betting experience, BoyleSports has been actively seeking ways to connect with the local community. Now today they announced Bernard parker as BoyleSport’s first brand ambassador. This partnership aligns perfectly with the overall objective, as it brings a familiar face to the brand and establishes a deeper connection with the South African sports culture.

Bernard Parker: A Football Icon

Bernard Parker’s contribution to South African football is nothing short of legendary. Having played for Kaizer Chiefs, Parker has left an indelible mark on the sport. His skill, dedication, and leadership both on and off the field have earned him respect and admiration from fans nationwide.

Known as “Die Hond” (The Dog), Parker has etched his name in South African football history. He left his mark with over 60 goals in 363 appearances during his decade-long stint with Kaizer Chiefs. As he enters his 20th season as a professional football player, Parker is set to release his autobiography, “From a Shack to Destiny,” in September. His memoirs cover his inspiring journey from poverty to sporting excellence. Hence it might offer readers a glimpse into the resilience and determination that shaped his illustrious career.

As a brand ambassador for BoyleSports South Africa, Parker will play a pivotal role in promoting the brand’s values and engaging with the local audience. His deep understanding of the sports landscape and his enduring popularity make him the perfect choice to represent BoyleSports in Mzansi.

That is to say Parker is very excited about the partnership. “I’m all about inspiring others to go after their dreams regardless of their circumstances. That’s why becoming an ambassador for BoyleSports resonates with me, because their entrenched values of family and community align strongly with mine. I look forward to a long and productive association with this world-class betting brand and hope to help them grow their presence and footprint in South Africa.”

BoyleSports’ Vision for the Partnership

The partnership between BoyleSports and Bernard Parker is more than just a collaboration. It represents a shared commitment to inspire and uplift the community. As a family-owned bookmaker BoyleSports is passionate about creating long-lasting relationships with communities in which they operate. Therefore BoyleSports is confident that having Bernard Parker as brand ambassador in their corner will give them an extra edge, as they strive to cement their position among the best betting and casino sites in South Africa.


BoyleSports South Africa’s partnership with Bernard Parker marks a significant milestone. It combines the charisma of a South African football legend with the reputable name of an international betting giant. As Bernard Parker takes on his role as the face of BoyleSports in Mzansi, the collaboration promises not only to enhance the brand’s visibility but also to contribute positively to the South African sports community.

Since launching in South Africa in October 2022 BoyleSports has grown rapidly. That is to say, South African sports fans have welcomed this well-known international bookie with open arms.

BoyleSports and Bernard Parker are set to create an exciting and interactive betting experience for South African sports enthusiasts. The partnership aims to extend beyond the betting landscape, contributing positively to the South African sports community. From grassroots programs to exclusive events and promotions, BoyleSports, with Bernard Parker at the forefront, seeks to create a meaningful and lasting impact on the local sporting scene. Moreover, Parker is now visible across all their assets, including banners across the BoyleSports website. For example you can see him on the welcome bonus banner amongst others.

200% deposit match on your first three deposits
A well established sports betting bookmaker who also offers great casino entertainment - their aim is to be a one-stop-shop for all South Africans!
  • Diverse range of betting products
  • Fixed odd lotteries
  • Varied promotions

Partnerships between football legends and bookmakers are popular at the moment. Just recently SunBet announced Michael Owen as their brand ambassador. Hence we can expect more partnerships like across other SA betting sites.

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