Best Betting Sites Kenya 2024

Here at Bet & Win our team has reviewed all you need to know about the best online betting sites in Kenya. From sports markets to bonus offers - we give you an honest opinion. After all we want you to have a safe journey and the best betting experience possible. Kenya Flag

KSH100First Deposit Bonus
A leading sportsbook who offers the best online sports betting and games entertainment!
  • Comprehensive Sports Betting Spread
  • Virtual Sports and Aviator game
  • Daily & Weekend Football Jackpots
125% Cash Back Up to 200 KES
Popular bookmaker in Kenya with excellent sports betting options and attractive promotions.
  • Highly competitive odds
  • Numbers Games & Virtual Racing
  • Exclusive Promotions

In our reviews you will find the latest information, bonuses available and moreover the benefits of choosing the right bookie. We want you to have fun and experience the excitement in a fair and trustworthy environment and that makes the wagering process smooth, convenient and hence effortless. If you play at one of the listed best betting sites in Kenya you will surely have a great time.

How we review the best online betting sites in Kenya

Our team’s main objective is to ensure Kenyan punters find the best online betting sites. A multitude of Kenyan players are attracted daily to this growing industry. We summarise everything in our detailed reviews. Some betting sites are recommended more than others depending on the precise market.

We look at login processes, bonuses and the overall betting offering. Do they offer Mobile betting? We test the user friendliness of the site and navigate through the site. There are so many different payment methods in Kenya and we look at the preferred methods by punters and which bookmaker accepts these payments.

Most importantly we only list trusted bookmakers which are licensed by Betting Control and Licencing Board (BCLB).

How to choose the best betting site in Kenya

There are about a 100 licensed operators in Kenya, thus with a little guidance and information from our reviews you will be able to decide where you would like to spend your hard earned money. With this amount of licensed bookmakers it can be overwhelming. The license information will be at the bottom of their page. 

It is important that you choose the right bookmaker for you, considering the following factors: 

  • Are they legal and trustworthy (licensed)
  • Payment methods: we recommend sites which accept payments in Kenyan shillings and also have the main deposit/withdrawal methods M-Pesa and Airtel money. 
  • Mobile experience must be smooth & easy to navigate. Mobile betting is very much on the rise and therefore bookmakers need to acknowledge this. 
  • Site must be overall stable, user-friendly and easy to use.
  • Bonuses and overall rewards – most sites offer a welcome bonus to new players. Always read the fine print! (Terms & Conditions) 
  • Online Betting sites offer numerous promotions. Some change on a regular basis thus it is advisable to keep an eye on these when you are browsing. 
  • Sports & Betting Markets: there are a variety of sports and events to choose from. Great betting odds are very important, once you have chosen your sport or event to bet on compare odds across betting sites. The smallest variation can make a big difference if you win.
  • Features: this is a welcome addition to your betting experience. There are features like live betting, cash out, bet builder, free data, odds boost as well as live streaming. 

To get started you will require a mobile, tablet or computer to access online betting sites. In turn you will need an internet connection, this is quite cheap in Kenya and easy to access on your mobile phone.  

Is online betting legal in Kenya?

Online betting is certainly very legal in Kenya and is regulated by the Betting Control and Licencing Board (BCLB). They are responsible for vetting bookmakers as well as issuing licenses in Kenya. As long as you are betting on a licensed bookmaker it is safe to bet online in Kenya.

At we have made sure to only list fully licensed bookies so you can safely continue in making a fully informed decision. You must be over 18 years of age to bet legally in Kenya. Now it is up to you to make a secure choice where you will be betting online.

Mobile Betting

Betting on mobile has expanded immensely and for this reason any bookmaker needs to be able to cater for this. To have a superb online betting app will be to the bookmakers advantage, there is nothing more annoying than an app that is slow and difficult to navigate. Therefore the app must tick the following boxes:

  • Mobile speed: quick and convenient 
  • Easy and quick download 
  • Incredible betting app interface 
  • Easy and simple navigation 
  • Security and support 
  • Lucrative welcome offers
  • Exclusive app only promotions 
  • Wide sports selection 
  • Competitive betting odds

Sports betting apps are a lot more accommodating than sportsbook sites. You can then easily take out your phone and tap the screen a few times to place your bets without needing to be in front of a laptop or desktop. This is especially useful for live betting, when the lines change quickly.

Casino Games

Casino style games have taken the world by storm thus we are not surprised that these become more and more popular in Kenya. Hollywoodbets is one of the best Kenyan online casino site. There are ample casino games to take your pick from and on some online betting site you can also play live casino games.

Payment Methods

Depositing money with your online bookmaker is a very important aspect of your journey. The most common deposit methods available in Kenya are the following: 

  • M-pesa is the most popular payment method in Kenya
  • Airtel Money
  • Skrill (online e-wallet)
  • Neteller
  • PayPal
  • Credit/Debit Card
  • Bank Transfer
  • Astropay 

Customers in Kenya can use the following withdrawal methods:

  • Mobile payments 
  • Debit/Credit cards 
  • Bank transfer 
  • E-wallets (i.e Skrill & PayPal)

Gambling Tax

Unfortunately Kenyan players have to pay 20% tax on their online gambling winnings. While this is a pain it shouldn’t lead you play with an unlicensed operator.


Which sites offer an app?

There are a few bookmakers who offer an app, some of them are Betwinner, Unibet and Betking.

Which sports can I bet on?

There is a huge variety of sports to choose from. From football (which is the most popular sport to bet on), golf, horses, cycling, darts, Formula 1, badminton, hockey to MMA, cricket & Rugby. There really is something for everyone!

Why bet online?

Betting online is the most beneficial way to bet. The variety of betting options they offer online is massive. Online betting sites usually offer more than just betting options and include additional features. Online betting is safe, easy, convenient and offer better odds.